LVMH UPS GLENMORANGIE SMSW PRICES
Glenmorangie Distillery is located in the Northern Highlands
Scotch distillery section of Scotland, UK, 65 km north of Inverness,
overlooking the lonesome waters of Dornoch Firth. It claims credit for the
popularisation of the idea of 'finished malt whisky' - although it is not certain
if they were also the first to apply the technique of double maturation in
another cask.
According to the Glenmorangie Company, the earliest record of the production of alcohol at Morangie Farm is dated 1703. In the 1730s a
brewery was built on the site that shared the farm's water source, the Tarlogie
Spring. Distillery manager William Matheson acquired the farm in 1843 and
converted the Morangie brewery to a distillery, equipped with two second hand
gin stills. He later renamed the distillery Glenmorangie. The distillery was
purchased by its main customer, the Leith firm Macdonald and Muir, in 1918. The
Macdonald family would retain control of the company for almost 90 years, up to 2004. It also
owned the Ardbeg distillery in Islay.
The number of stills was expanded from two to four in 1980, which was also the time they stopped malting their own barley. In 1990 the stills were expanded again to a total of eight. Those eight stills enable Glenmorangie to produce four million litres of pure alcohol each year, confirming them as a worldwide brand. In 2009, Glenmorangie
distillery added two pairs of brand new stills to the eight already in use, increasing
production capacity from 4,000,000 litres of alcohol per year to 6,000,000
litres of alcohol per year. Together with Bunnahabhain and Isle of Jura,
Glenmorangie has the tallest pot stills in the industry at 26 ft 3 in (8.00 m)
tall, with 16 feet 10.25 inches (5.1372 m) necks, which, as claimed by the company, produce an extremely light taste. The distillation process was for decades
undertaken by a staff of 16, known as The Sixteen Men of Tain, who worked the year
round, with the exceptions of Christmas and periods of maintenance. Expansion
of production since 2008 has led to a larger staff of 24, who are now referred
to on bottles and in promotional leaflets just as The Men of Tain.
Around 1995 Glenmorangie released four different 'wood finishes' - a Port Finish, a Madeira Finish, a Sherry Finish and a Sauternes
(Burgundy) wine finish. Later on some more finished 'limited releases' were
bottled. The bottles actually hold single-malt Scotch, but the Glenmorangie in
each has been "finished" for two years in barrels that once held
wine, after aging 10 years in the traditional secondhand Bourbon barrels.
The result is called wood-finished whisky, because it picks
up distinctive flavors from the barrel wood. Wood-finishing has been the
hottest trend in Scotch for the last few years. Often the results are sweeter
and fruitier than traditional Scotch and more appealing to people who are new
to its craggy style, but connoisseurs also are attracted by wood finishes
because they can show a surprising new side to a well-known brand. Glenmorangie
has been the best selling single malt in Scotland almost continuously since
1983, and produces around 10 million bottles per annum, of which 6 to 6.5
million are sold in the UK.
Some of the most knowledgeable in wood finishing are distilleries
such as Edradour, the smallest distillery in Scotland, and Isle of Arran. A lot
of big names are doing wood finishes as well, including Glenfarclas, Bowmore,
Macallan and Springbank. Springbank's 11 year “Madeira Wood”, for example, was matured entirely in ex-Madeira casks.So far, at least 33 of the 95-odd active malt
distilleries in Scotland have issued one or more wood-finished whiskies.
In the 1970s, Scotch distillers concluded that finishing in sherry
barrels overpowered some of the natural flavours of Scotch, so they switched
almost entirely to American Bourbon barrels. That said, some distillers still
felt that some desirable flavours could be had from used ex-wine seasoned wood,
so a series of experiments were tried at a low scale over five years, studying
the effects of different woods. Eventually, they decided that full maturation
in ex-Bourbons barrels, followed by finishing the maturation in other wood for
shorter periods gave the best results. The first release was a 12-year-old
Glenmorangie finished in Port barrels, the Quinta Ruban.
It was undeniably tasty, but Scotch lovers cherish
tradition, so there was a fierce controversy. Well known spirits writers first
decried and denigrated wine-finished Scotch as either a way of covering up
flaws in whisky or a cheap gimmick aimed at unsophisticated people who like
sweet, fruity drinks. But in the 2004 edition of his book, spirits writer
Michael Jackson acknowledged that wood finishes had become an established part
of the single-malt market. Soon thereafter, the company was sold to the French
drinks company Moët Hennessy Louis Vuitton for around £300 million. The prices of the Ardbeg and Glenmorangie range of Whiskies saw an immediate rise of $10.00 per bottle, followed by periodic hikes. A $49.95 Nectar d'Or now sells at $77.00 in most liquor stores.
Glenmorangie uses a number of different cask types, with all
products being matured in white oak casks manufactured from trees growing in
Glenmorangie's own forest in the
Ozark Mountains of Missouri, USA. These new casks are left to air for two years
before being leased to distillers Jack Daniel's and Heaven Hill for them to
mature bourbon in for four years. Glenmorangie then uses the barrels to mature
their spirit. The Original range will mature entirely in ex-bourbon casks,
while the Extra Matured range of bottlings are transferred into casks that were
previously used to mature other products such as wine, port or sherry for
finishing. Rum casks are also used in finishing. These form part of the
regular range of products Glenmorangie makes. Glenmorangie also obtains small
batches of other casks for finishing and release limited edition bottlings from
these. Following acquisition by LVMH, Glenmorangie produced a rare limited
edition aged in casks previously used to mature Château Margaux; these
bottlings are now (2011) extremely hard to find and are priced accordingly.
The warehouses in which
the casks are stored are also believed to affect the taste of the whisky.
Glenmorangie have released a special edition bottling titled Cellar 13, which
is from the warehouse closest to the sea, as the whisky is believed to have a distinctive
flavour.
Glenmorangie also obtains small batches of other casks for finishing and release limited edition bottlings from these. Following acquisition by LVMH, Glenmorangie produced a rare limited edition aged in casks previously used to mature Château Margaux, the Glenmorangie 18yo 'Extremely Rare' (43%, OB, Bottled +/- 2010). These bottlings are now extremely hard to find and are priced accordingly.
Approximately 70 percent of the whisky that is distilled at
Glenmorangie is sold as a single malt. The rest is used in blends like Highland
Queen, excellent value for money.
Port Finish: Glenmorangie Quinta
Ruban
Sherry Finish: Glenmorangie NAS
'Lasanta'
Madeira Finish: Glenmorangie
Madeira Wood Finish, a fruity, creamy whisky with a slight orange hue.
Sauternes (Burgundy) Wine Finish: Glenmorangie Nectar d'Or
To an American, this is a little disorienting. The Scots
have always credited their noble spirit to peat smoke, sea air, water filtered
through granite and heather and the like; in brief, to environmental factors
that a French winemaker would consider terroir. Americans have been the ones
to dwell on the flavour whisky picks up from the barrel.
THE NECTAR D'OR |
American law spells out exactly what kind of barrel you have
to use if you want to call your whiskey Bourbon. It has to be made of American
white oak, charred on the inside, and brand-new. Once you've aged any whiskey
in it, it can never again be used for Bourbon.
As a result, there are always a lot of used Bourbon barrels
lying around. Scotch distilleries have long bought them up for aging their
whisky explaining that the Bourbon has helpfully
extracted all the barrel flavours that would obscure the subtleties of Scotch.
How things have changed. These days many Scottish distillers
are exploring the effects of used wine barrels, which add unfamiliar fruity
notes. Some are even experimenting with new Bourbon-type barrels, which
contribute the familiar vanilla and caramel flavors of Bourbon.
Wood finishes are also spreading from single malts to blended Scotches such as Grant's and the Famous Grouse. (The Grant's aged in
ale barrels has a very attractive roundness and fullness -- too bad we can't
yet get it in this country.)
About half the distilleries making wood finishes are in the
area east of Inverness known as Speyside. Since Speyside is close to
wood-finish pioneer Glenmorangie and known for the delicacy of its whiskies
(compared with the smoky island malts), this area is an ideal place to explore
the world of wood. The Speyside most familiar to Americans is the Glenlivet,
the top-selling single malt in the United States. Glenlivet is aboard for the
idea of adding nuances from barrels, but strikes a classical tone, dubious
about all these wine flavours.
Note: Grant's (9YO) and Famous Grouse wood finishes are now available in India.
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